8383 Seashore Drive
All-Cash Offer in 30 Days • Highest South Shore Sale Q1&Q2 2015
Property Snapshot
A magnificent Gold Coast waterfront residence built by legendary contractor Terry Deeny, commanding 106 feet of Lake Washington frontage with independent beach access, private dock, and west-facing sunset views.
Mercer Island, WA 98040
Signature Features
The Strategy
A comprehensive marketing campaign designed to compress the typical 75+ day sales timeline while maintaining premium pricing for this exceptional Gold Coast estate.
Exclusive Golden-Hour Agent Preview Event
Rather than standard broker open houses, we hosted an exclusive twilight preview event for Seattle and Eastside's top-producing waterfront agents. Guests arrived at 6:30 PM to experience the property's defining feature: west-facing sunset views that transform the lake into liquid gold.
Agents gathered on the waterfront deck with wine and appetizers as the sun descended over the Bellevue skyline, illuminating exactly why buyers pay premiums for western exposure. This experiential marketing created emotional connection impossible to achieve through morning showings or printed materials.
Result: 15+ top agents attended, generating immediate buyer interest and referrals to waterfront-seeking clients before the property even hit MLS.
Professional Sunset Photography & Drone Videography
We invested over $10,000 in professional visual storytelling that showcased the property's waterfront lifestyle. Key components included:
- Twilight exterior photography capturing the estate bathed in golden evening light
- Drone footage showcasing 106 feet of lakefront, private dock with boat lift, and proximity to seaplane activity on Lake Washington
- Interior staging and photography emphasizing water views from every room, fireplace ambiance, and luxury finishes
- Lifestyle videography featuring sunset entertaining on the waterfront deck and dock usage demonstrations
Impact: Marketing materials didn't just show a house—they sold the Gold Coast waterfront lifestyle that buyers dream about when considering Mercer Island.
Targeted Multi-Platform Marketing Campaign
Rather than generic MLS syndication, we implemented precision targeting to reach three specific buyer demographics:
Reach: Marketing materials reached 50,000+ qualified luxury buyers across digital, print, and agent network channels within the first two weeks.
Strategic Positioning: "Waterfront Independence"
Rather than competing solely on price or square footage, we positioned 8383 Seashore Drive around a unique value proposition that differentiated it from competing waterfront listings:
"The freedom of private waterfront ownership without the constraints, fees, or restrictions of beach club governance."
This messaging resonated with sophisticated buyers who understood that many Mercer Island waterfront properties come with beach club dues ($5,000-$15,000 annually), guest restrictions, and community governance over dock usage. At 8383 Seashore, owners enjoyed:
- Complete control over dock and moorage without HOA approval processes
- No annual beach club fees or assessments
- Unlimited guest access to private beach and dock facilities
- Privacy and flexibility impossible with shared waterfront amenities
Positioning Impact: Buyers immediately understood the property's unique value, creating urgency among waterfront-experienced buyers who had previously dealt with beach club constraints.
Photo & Video Gallery
Experience the Gold Coast waterfront lifestyle through professional photography and videography showcasing 106 feet of Lake Washington frontage.
Virtual Tour
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How 8383 Seashore Drive Compared
When 8383 Seashore Drive sold in Q2 2015 for $3,025,000, it represented the highest South Shore waterfront sale during the first half of that year. This pricing reflected:
- 106 feet of Lake Washington frontage (exceeding island average)
- Independent beach access without beach club fees or restrictions
- Private dock with 30ft boat moorage and lift system
- West-facing orientation delivering coveted sunset views
- Terry Deeny construction quality and 2003 remodel finishes
- 4,084 sq ft of living space with 5 bedrooms and wine room
Today's Mercer Island waterfront market (2025 median: $8.11M) has appreciated significantly, but the principles that drove this successful sale remain constant: strategic positioning, premium marketing investment, and deep understanding of waterfront buyer psychology.
Need Help Finding Your Mercer Island Waterfront Home?
What the Sellers Said
Why Their Experience Matters
Why Work With Freddy Delgadillo?
Former Top 3 Agent at Engle & Völkers Mercer Island • 25+ Years Eastside Luxury Expertise • 13 Professional Certifications
Proven Mercer Island Track Record
Waterfront Marketing Expertise
13 Professional Certifications
Professional Certifications & Designations
Media Recognition & Awards
Kirkland Reporter
Seattle Times
425 Magazine
By the Numbers
Let's discuss your property's strategic positioning and marketing plan.
Your Mercer Island Waterfront Property Deserves Strategic Marketing
Realogics Sotheby's International Realty
10237 Main Street, Bellevue, WA 98004
Mercer Island Satellite Office: 8798 N Mercer Way, Mercer Island, WA 98040
CRS, CLHMS, CSP, ABR, CNE, ASR, GRI, SRS, SFR, Built Green, PMN, WCR, Ninja Certified